Staffordshire University Presentation on SEO
David Coleman and Matthew Nash from OffSight were recently invited to give a
presentation on Search Engine Optimisation to businesses at Staffordshire
University.
We've knocked this page up and built a few links to it to demonstrate how you
can use Search Engine Optimisation to get pages to the top of Google.
Our chosen phrase that we wanted to 'rank' for was "Staffordshire University
Presentation on SEO"
The point we're trying to make here is that it's easy to get to the top of
google for search terms for which there is little to no competition.
While coming top for these terms is great, nobody is searching for them so you
won't get any visitors. You need to research the keywords you're targetting so
that your efforts are rewarded with an increase in visitors to your website.